Nike Revenue & Forecast

Main Country Selling to
United States
Main Category
Fashion

Revenue (GMV)

2025
US$10,039m

Global Rank

2025
48

Growth

2025 / 2024
-11%

E-Commerce Market Intelligence

Built on real transaction data and modeled by our analysts, so you know which markets to enter and which retailers are winning.

Add as a preferred source on Google

Nike Revenue, Sales & Forecast

  • Nike's e-commerce revenue reached US$10,039m in 2025.
  • Nike's annual sales changed -11% year over year in 2025.
  • In 2024, Nike's e-commerce revenue was US$11,328m.

Annual Revenue (GMV)

2025
US$10,039m
-11%

E-Commerce Revenue (GMV in Million US$)

2023
11,328
2024
10,039
2025
2026
2027

Forecast

2026

Get Nike's full revenue forecast in Profiles to size future demand and plan ahead.

Explore Profiles

Benchmark Nike Against Any Retailer

See where Nike leads or trails on revenue, growth and forecast, so you can spot the gaps worth acting on.

Discover Analyze & Compare

Nike Monthly Sales & Revenue Development

  • Nike's monthly e-commerce sales reached US$858m in 08/26.
  • Nike's monthly sales changed +6% versus the previous month in 08/26.
  • Across 2025, Nike's e-commerce revenue totaled US$10,039m.

Revenue Current Month (GMV)

08/26
US$858m
+6%

E-Commerce Revenue (GMV in Million US$)

09/25
10/25
11/25
12/25
01/26
02/26
03/26
04/26
05/26
06/26
07/26
858
08/26

Compare with Other Retailers

Line up Nike's monthly trend against any retailer to see who is gaining.

Discover Analyze & Compare

Nike Top Stores by Revenue

  • nike.com is Nike's largest store at US$9,478m in United States, a -12% change versus 2024.
  • nike.com.br is Nike's second-largest store at US$353m in Brazil in 2025.
  • nike.com.hk is Nike's third-largest store at US$80m in Greater China in 2025.
#StoreMain MarketGMV 2025Growth 24/25
1.
nike.com
US$9,478m-12%
2.
nike.com.br
US$353m-1%
3.
nike.com.hk
US$80m-16%
4.
nike.cl
US$51m-21%
5.
nike.com.ar
US$49m+11%

See the Complete Nike Profile

Every metric on this page plus markets, categories and shoppers in one view.

Discover Profiles
Screenshot of the retailer revenue and forecast profile

Ready to Unlock the Full Power of ECDB?

Book a demo to see how ECDB's market intelligence can support your business.