Wayfair Product Categories
Furniture & Homeware is Wayfair's biggest product category in 2025 at 52%, ahead of the next-largest categories in the full breakdown of what it sells.
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Wayfair Revenue Breakdown by Product Category
- Furniture & Homeware is Wayfair's largest product category at 52% of 2025 sales.
- DIY is Wayfair's second-largest product category at 27% of 2025 sales.
- Electronics is Wayfair's third-largest product category at 17% of 2025 sales.
Revenue Share by Category in 2025
| # | Category | Share 2025 | Further Breakdown | |
|---|---|---|---|---|
| 1 | 52% | |||
| 2 | 27% | |||
| 3 | 17% | |||
| 4 | 3% |
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