Zalando Customer Demographics

At zalando.de, Zalando's biggest store, 9% of shoppers fall in the 18-to-24 age group and 36% sit in the low income group.

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Zalando Customers by Age & Income

  • 9% of Zalando shoppers fall in the 18-to-24 customer age group.
  • 36% of Zalando shoppers sit in the low income group.
  • The age and income splits cover shoppers of zalando.de, Zalando's largest store.

Breakdown by Age Group

9%
18-24 years
25-34 years
35-44 years
45-54 years
55-64 years
65+ years

Breakdown by Income Group

36%
Low Income
Mid Income
High Income

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