Flowers and Gifts Industry in France
interflora.freCommerce Revenue
Growth
Growth Forecast
Average Order Value
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French Flowers & Gifts eCommerce: Market Size & Growth
eCommerce Revenue by Year & Annual Growth Rate
The French Flowers & Gifts eCommerce Market generated an eCommerce revenue of US$456m in 2024, reflecting an eCommerce growth rate of 0-5% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 5-10%.
Annual Revenue
Annual Growth Forecast
eCommerce Market Size by Annual Revenue (in Million US$)
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Monthly eCommerce Revenue & Growth
Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the French Flowers & Gifts eCommerce Market, monthly revenues in May of 2025 were US$44m. This represents a change of 25-30% from the previous month.
Revenue Current Month
Growth from Previous Month
Monthly Revenue (in Million US$)
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Biggest Online Retailers in French Flowers & Gifts eCommerce
The largest eCommerce retailer in the French Flowers & Gifts eCommerce Market is interflora.fr, with an online revenue of US$31m in 2024. Its revenue changed by 0-5% in 2024. Following in second place is amazon.fr, followed by sephora.fr in third place.
interflora.frUS$31m
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| Position | Store | Biggest Category | Biggest Country | Growth 24/25 | Revenue |
|---|---|---|---|---|---|
| 1. | interflora.fr | US$31m | |||
| 2. | amazon.fr | ||||
| 3. | sephora.fr |
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French Flowers & Gifts eCommerce: Conversion Funnel KPIs
In 2024, the add-to-cart rate for the French Flowers & Gifts eCommerce Market was 14.5-15.0%, while the cart abandonment rate was 65.5-66.0%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.
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