Microsoft — Top Retailers
In 2025, amazon.com was the single largest store selling Microsoft online, generating US$563m at a 30.8% share of the brand's online brand revenue, ahead of microsoft.com and amazon.co.uk in second and third place. The ranking mixes Microsoft's own D2C stores with major third-party wholesale marketplaces, showing exactly where the brand's online sales take place.
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Top Stores Selling Microsoft
- amazon.com generated US$563m in brand revenue online, a 30.8% share, in 2025.
- microsoft.com generated US$401m in brand revenue online, a 22.0% share, in 2025.
- amazon.co.uk generated US$98m in brand revenue online, a 5.4% share, in 2025.
| # | Store | Channel Type | Brand Revenue Online (2025) Share |
|---|---|---|---|
| 1. | Wholesale | US$563m30.8% | |
| 2. | D2C | US$401m22.0% | |
| 3. | Wholesale | US$98m5.4% | |
| 4. | Wholesale | US$76m4.2% | |
| 5. | Wholesale | US$73m4.0% |
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