In 2025, walmart.com was the single largest store selling Hershey's online, generating US$41m at a 15.8% share of the brand's online brand revenue, ahead of safeway.com and amazon.com in second and third place. The ranking mixes Hershey's's own D2C stores with major third-party wholesale marketplaces, showing exactly where the brand's online sales take place.
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| # | Store | Channel Type | Brand Revenue Online (2025) Share |
|---|---|---|---|
| 1. | Wholesale | US$41m15.8% | |
| 2. | Wholesale | US$37m14.2% | |
| 3. | Wholesale | US$24m9.2% | |
| 4. | Wholesale | US$21m8.1% | |
| 5. | Wholesale | US$18m7.0% |
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