Ocado Company & Revenue

Main Category
Main Country Selling to

Annual Revenue

US$3,433m
2024

Global Rank

56
2024

Conversation Rate

2024

Average Order Value

2024

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Revenue Development
Country & Category Splits
Company Financials
Transaction KPIs

The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.

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Ocado Revenue & Turnover

Ocado Annual Revenue & Growth by Year

Ocado's annual sales on its online store ocado.com amounted to US$3,433m in 2024. This represents a change of 15-20% from the previous year. Ocado's largest online store is expected to see a growth rate of 5-10% in 2025 compared to 2024, indicating a projected shift in performance.

Annual Revenue

US$3,433m
2024

Annual Growth Forecast

24/25

eCommerce Revenue (in Million US$)

2022
2023
3,433
2024
2025
2026

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Ocado Monthly Sales & Revenue Development

Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of ${retailer.displayName}, revenues in April of 2025 were US$305m on its domain ocado.com. This marks a change in monthly revenues of 0-5% from March.

Revenue Current Month

04/25

Growth from Previous Month

03/25-04/25

Monthly eCommerce Revenue (in Million US$)

12-2024
01-2025
02-2025
03-2025
04-2025

For the sake of simplicity, we refer to revenue here. Our tool provides a more detailed distinction between Net Sales and GMV.

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Ocado Sales by Country & Market Shares

Ocado's main market is the United Kingdom, where its main online store, ocado.com, generated 100% of revenues in 2024. Ocado engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.

Market Shares by Country

World Map

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Ocado Revenue Split by Product Categories

Ocado sales by product category provide a deeper look into its income structure. Ocado's most significant category is Grocery, which accounts for 60% of total sales in 2024 at its largest online store, ocado.com. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.

Revenue Breakdown by Category

2024

Grocery (60%)

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Ocado Top Stores

Ocado's flagship domain ocado.com generated revenues of US$3,433m in 2024. Forecasts expect a revenue change of 5-10% in the coming year.

Top Online Stores by Net Sales (in Million US$)

# 1
ocado.com
Ocado Retail, Ltd.
2021

2022

2023

2024

2025

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Ocado Competitor Analysis & Similar Stores

morrisons.com is the closest competitor to Ocado's largest online store ocado.com, with a similarity score of 99.6% in 2024. coop.co.uk is another key store with a high similarity score of 99.5%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.

Top Competitors and Similiar Stores

ocado.com
Main
morrisons.com
99.6%
coop.co.uk
99.5%

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Ocado Transaction KPIs: Conversion Rate, Average Order Value

Analyzing transactions on Ocado's largest online store ocado.com reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 5.0-5.5% in 2024, offering insight into user behavior.

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Conversion Rate

5.0-5.5%
2024

Average Order Value

2024

Return Rate

2024

Discount Rate

2024

Ocado Payment, Shipping and Shop Software Provider Landscape

Payment and shipping options have a major impact on customer satisfaction. In the case of Ocado, the payment providers VISA (Cards), Mastercard (Cards) and American Express (Cards) are available at its largest online store, ocado.com. Shipping providers, on the other hand, vary significantly depending on the market. Overall, ocado.com offers Not communicated.

Payment Provider

VISA (Cards)

Shipping Provider

Not communicated

Shop Software

Klarna Logo
American Express Logo
UPS Logo
Shopify Logo

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