Shein Competitors

Shein's biggest store shein.com, at US$66,544m GMV, is most similar to walmart.com at a 69.5 Match Score, ahead of temu.com at 68.7 and amazon.com at 60.1.

How We Define Competitors

The competitors here are generated with the Competitor Finder, which scores each store against its competitors on a Match Score. With the Competitor Finder you set your own Match Score from a range of similarity dimensions and refine it with filters, so this view is one example configuration and may not match how you define competition.

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Shein Competitor Landscape

walmart.com is the store most similar to Shein's biggest store at a 69.5 Match Score, with US$170.4bn GMV.
temu.com ranks next as a similar store at a 68.7 Match Score and US$92.5bn GMV.
amazon.com follows at a 60.1 Match Score and US$441.0bn GMV.

Shein's Biggest Store vs 5 Closest Stores

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Total GMV 2025 (in US$ billion)

Top Shein Competitors & Similar Stores

walmart.com tops the stores most similar to Shein's biggest store at a 69.5 Match Score and a US$95 AOV.
temu.com is a close alternative at a 68.7 Match Score and a US$33 AOV.
amazon.com follows at a 60.1 Match Score and a US$73 AOV.

Compare Now

Tick stores, then compare them side by side.

#	Store	Match Score	GMV 2025	Purchase Freq. 2025	AOV 2025
	shein.com		US$66,543.6m	4.0	US$65
1.	walmart.com	70%	US$170,432.5m	14.8	US$95
2.	temu.com	69%	US$92,513.8m	7.2	US$33
3.	amazon.com	60%	US$441,039.7m	21.9	US$73
4.	tiktok.com	56%	US$64,364.3m	5.1	US$41
5.	aliexpress.com	53%	US$66,784.5m	5.9	US$34