Hermes — Top Retailers

In 2025, hermes.com was the single largest store selling Hermes online, generating US$1,315m at a 68.5% share of the brand's online brand revenue, ahead of secoo.com and mytheresa.com in second and third place. The ranking mixes Hermes's own D2C stores with major third-party wholesale marketplaces, showing exactly where the brand's online sales take place.

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Top Stores Selling Hermes

  • hermes.com generated US$1,315m in brand revenue online, a 68.5% share, in 2025.
  • secoo.com generated US$78m in brand revenue online, a 4.0% share, in 2025.
  • mytheresa.com generated US$64m in brand revenue online, a 3.3% share, in 2025.
#StoreChannel Type Brand Revenue Online (2025) Share
1.
D2C
US$1,315m68.5%
2.
secoo.com faviconsecoo.com
Wholesale
US$78m4.0%
3.
Wholesale
US$64m3.3%
4.
D2C
US$61m3.2%
5.
Wholesale
US$56m2.9%

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