eCommerce Industry in Chile

Chilean eCommerce: Market Size & Growth

eCommerce Revenue by Year & Annual Growth Rate

The Chilean eCommerce Market generated an eCommerce revenue of US$9,539m in 2024, reflecting an eCommerce growth rate of 5-10% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 10-15%.

Monthly eCommerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Chilean eCommerce Market, monthly revenues in June of 2025 were US$911m. This represents a change of 5-10% from the previous month.

Chilean eCommerce: Product Categories

In the Chilean eCommerce Market, Electronics is the largest category, contributing 26% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Biggest Online Retailers in Chilean eCommerce

The largest eCommerce retailer in the Chilean eCommerce Market is falabella.com, with an online revenue of US$1,065m in 2024. Its revenue changed by 5-10% in 2024. Following in second place is paris.cl, followed by lider.cl in third place.

# 1

falabella.com

Biggest Category

Electronics

Biggest Country

Chile

Growth 24/25

<0%

Revenue

US$1,065m

# 2

paris.cl

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue

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# 3

Lider

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue

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Position	Store	Biggest Category	Biggest Country	Growth 24/25	Revenue
1.	falabella.com	Electronics	Chile	<0%	US$1,065m
2.	paris.cl	Unlock	Unlock	Unlock	Unlock
3.	lider.cl	Unlock	Unlock	Unlock	Unlock
4.	example123.bla	Unlock	Unlock	Unlock	Unlock
5.	storenamesome-24.xbz	Unlock	Unlock	Unlock	Unlock
6.	emerald-emerald.xb	Unlock	Unlock	Unlock	Unlock
7.	roserose.hru	Unlock	Unlock	Unlock	Unlock
8.	cakestore24.zwr	Unlock	Unlock	Unlock	Unlock
9.	limedatabase.yzu	Unlock	Unlock	Unlock	Unlock
10.	cyan-cpu-chips.yzu	Unlock	Unlock	Unlock	Unlock

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Chilean eCommerce Penetration: Online Market Share

The Chilean eCommerce Market reached an online share of 10-15% in 2024. This eCommerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 10-15% in 2025.

Top Shipping, Payment and Software Providers in Chilean eCommerce

One of the key characteristics of any eCommerce market is its top service providers. This refers to the most prevalent carriers online retailers use for their shipments, the type of payment methods they offer, or the shop software they use to manage their store site. In the Chilean eCommerce Market, Chilexpress is the shipping provider offered by most eCommerce retailers, VISA (Cards) is the number one payment provider, and Shopify the leading provider of shop software.

Chilean eCommerce: Conversion Funnel KPIs

In 2024, the add-to-cart rate for the Chilean eCommerce Market was 8.5-9.0%, while the cart abandonment rate was 80.0-80.5%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.

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