E-Commerce Industry in Argentina

Argentinian E-Commerce: Market Size & Growth

E-Commerce Revenue by Year & Annual Growth Rate

The Argentinian E-Commerce Market generated an e-commerce revenue of US$18,211m in 2025, reflecting an e-commerce growth rate of 0-5% compared to the previous year. Projections for 2026 see the e-commerce market trending toward a change of 0-5% .

Monthly E-Commerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Argentinian E-Commerce Market, monthly revenues in January of 2026 were US$1,432m. This represents a change of <0% from the previous month.

Argentinian E-Commerce: Product Categories

In the Argentinian E-Commerce Market, Electronics is the largest category, contributing 25% to the markets's total revenue. Among all e-commerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Biggest Online Retailers in Argentinian E-Commerce

The largest e-commerce retailer in the Argentinian E-Commerce Market is Mercado Libre, with an online revenue of US$62,915m in 2025. Its revenue changed by 20-25% in 2025. Following in second place is Temu, followed by Fravega in third place.

# 1

Mercado Libre

Biggest Category

Electronics

Biggest Country

Brazil

Growth 24/25

20-25%

Revenue 2025 (GMV)

US$62,915m

# 2

Temu

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue (GMV)

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# 3

Fravega

Biggest Category

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Biggest Country

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Growth 24/25

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Revenue (GMV)

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Position	Retailer	Biggest Category	Biggest Country	Growth 24/25	Revenue 2025 (GMV)
1.	Mercado Libre	Electronics	Brazil	20-25%	US$62,915m
2.	Temu	Unlock	Unlock	Unlock	Unlock
3.	Fravega	Unlock	Unlock	Unlock	Unlock
4.	example123.bla	Unlock	Unlock	Unlock	Unlock
5.	storenamesome-24.xbz	Unlock	Unlock	Unlock	Unlock
6.	emerald-emerald.xb	Unlock	Unlock	Unlock	Unlock
7.	roserose.hru	Unlock	Unlock	Unlock	Unlock
8.	cakestore24.zwr	Unlock	Unlock	Unlock	Unlock
9.	limedatabase.yzu	Unlock	Unlock	Unlock	Unlock
10.	cyan-cpu-chips.yzu	Unlock	Unlock	Unlock	Unlock

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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.

Argentinian E-Commerce Penetration: Online Market Share

The Argentinian E-Commerce Market reached an online share of 5-10% in 2025. This e-commerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 5-10% in 2026.

Top Shipping, Payment and Software Providers in Argentinian E-Commerce

One of the key characteristics of any e-commerce market is its top service providers. This refers to the most prevalent carriers online retailers use for their shipments, the type of payment methods they offer, or the shop software they use to manage their store site. In the Argentinian E-Commerce Market, Andreani is the shipping provider offered by most e-commerce retailers, VISA (Cards) is the number one payment provider, and VTEX the leading provider of shop software.

Argentinian E-Commerce: Conversion Funnel KPIs

In 2025 , the add-to-cart rate for the Argentinian E-Commerce Market was 9.0-9.5% , while the cart abandonment rate was 82.5-83.0%,. The e-commerce shopping statistics of consumers buying are used to benchmark performance for e-commerce retailers in the market.

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