Buyee Company & Revenue
Revenue (GMV)
Global Rank
Conversion Rate
Average Order Value
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The values shown here refer to the retailer's largest online store. Aggregated total figures and values for other stores can be found in our tool.
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Buyee Revenue & Turnover
Buyee Annual Revenue & Growth by Year
Buyee's annual sales on its online store buyee.jp amounted to US$382m in 2024. This represents a change of 20-25% from the previous year. Buyee's largest online store is expected to see a growth rate of 20-25% in 2025 compared to 2024, indicating a projected shift in performance.
Annual Revenue (GMV)
Annual Growth Forecast
eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Buyee Monthly Sales & Revenue Development
Retailers follow monthly revenue patterns, which depend on annual events, consumer habits, and economic conditions. In the case of Buyee, revenues in June of 2025 were US$41m on its domain buyee.jp. This marks a change in monthly revenues of <0% from May.
Revenue Current Month (GMV)
Growth from Previous Month
Monthly eCommerce Revenue (GMV in Million US$)
Note: This chart is based on the GMV of the online store. Click here to learn more about our methodology and the available drilldown at ECDB.
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Buyee Sales by Country & Market Shares
Buyee's main market is the United States, where its main online store, buyee.jp, generated 37% of revenues in 2024. Buyee engages in markets that support its strategic objectives, whether through domestic focus or cross-border expansion.
Market Shares by Country
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Buyee Revenue Split by Product Categories
Buyee sales by product category provide a deeper look into its income structure. Buyee's most significant category is Hobby & Leisure, which accounts for 35% of total sales in 2024 at its largest online store, buyee.jp. The analysis of sales by category provides a clearer picture of how different segments contribute to overall performance.
Revenue Breakdown by Category
Hobby & Leisure (35%)
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Buyee Marketplace Sales: 1st & 3rd Party GMV
1P vs 3P Revenue/Sales
Buyee's marketplace sales are illustrated by its GMV development. A distinction is made between 1P (first-party) and 3P (third-party) sales, where Buyee either acts as the seller (1P) or distributes products from other sellers (3P). In 2024, Buyee's' 1P sales contributed 19% to total GMV, while the 3P GMV accounted for 81%.
3P Share
3P Share Forecast
20251P/3P Revenue/Sales Split
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Buyee Top Stores
Buyee's flagship domain buyee.jp generated revenues of US$382m in 2024. Forecasts expect a revenue change of 20-25% in the coming year.
Top Online Stores by Net Sales (in Million US$)
buyee.jpIdentify Top Stores with Full Revenue Breakdown
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| Position | Store | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|
| 1. | buyee.jp Tenso, Inc. | 382 |
Identify Top Stores with Full Revenue Breakdown
- Identify top stores including their detailed revenue development
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Buyee Competitor Analysis & Similar Stores
target.com is the closest competitor to Buyee's largest online store buyee.jp, with a similarity score of 95.2% in 2024. hammacher.com is another key store with a high similarity score of 94.7%. This competitor analysis provides a concise overview of comparable online stores for market performance benchmarking.
Top Competitors and Similar Stores
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Buyee Transaction KPIs: Conversion Rate, Average Order Value
Analyzing transactions on Buyee's largest online store buyee.jp reveals key metrics like conversion rate, average order value, discount rate, and return rate. The store's conversion rate reached 2.5-3.0% in 2024, offering insight into user behavior.
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Average Order Value
Return Rate
Discount Rate
Buyee Payment, Shipping and Shop Software Provider Landscape
Payment and shipping options have a major impact on customer satisfaction. In the case of Buyee, the payment providers Mastercard (Cards), VISA (Cards) and PayPal (E-wallets) are available at its largest online store, buyee.jp. Shipping providers, on the other hand, vary significantly depending on the market. Overall, buyee.jp offers UPS (United Parcel Service), FedEx and DHL.
Payment Provider
Shipping Provider
Shop Software
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- Exhaustive list of all payment and shipping methods
- Breakdown of shop software usage including version
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