Chanel — Top Retailers
In 2025, chanel.com was the single largest store selling Chanel online, generating US$27m at a 33.3% share of the brand's online brand revenue, ahead of walmart.com and rakuten.co.jp in second and third place. The ranking mixes Chanel's own D2C stores with major third-party wholesale marketplaces, showing exactly where the brand's online sales take place.
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Top Stores Selling Chanel
- chanel.com generated US$27m in brand revenue online, a 33.3% share, in 2025.
- walmart.com generated US$2m in brand revenue online, a 2.5% share, in 2025.
- rakuten.co.jp generated US$2m in brand revenue online, a 2.1% share, in 2025.
| # | Store | Channel Type | Brand Revenue Online (2025) Share |
|---|---|---|---|
| 1. | D2C | US$27m33.3% | |
| 2. | Wholesale | US$2m2.5% | |
| 3. | Wholesale | US$2m2.1% | |
| 4. | Wholesale | US$1m1.5% | |
| 5. | Wholesale | US$1m1.4% |
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