Electronics Industry in Slovenia

Top Online Store
mimovrste.commimovrste.com
Country
Online Share
45-50%

eCommerce Revenue

US$127m
2024

Growth

<0%
2024

Growth Forecast

0-5%
24/25

Average Order Value

2024

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Slovenian Electronics eCommerce: Market Size & Growth

eCommerce Revenue by Year & Annual Growth Rate

The Slovenian Electronics eCommerce Market generated an eCommerce revenue of US$127m in 2024, reflecting an eCommerce growth rate of <0% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 0-5%.

Annual Revenue

US$127m
2024

Annual Growth Forecast

0-5%
24/25

eCommerce Market Size by Annual Revenue (in Million US$)

2022
2023
127
2024
2025
2026

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Monthly eCommerce Revenue & Growth

Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Slovenian Electronics eCommerce Market, monthly revenues in May of 2025 were US$10m. This represents a change of <0% from the previous month.

Revenue Current Month

US$10m
05/25

Growth from Previous Month

<0%
04/25-05/25

Monthly Revenue (in Million US$)

01/2025
02/2025
03/2025
04/2025
10
05/2025

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Slovenian Electronics eCommerce: Product Categories

In the Slovenian Electronics eCommerce Market, Consumer Electronics is the largest category, contributing 66% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.

Revenue Breakdown by Category

2024

Consumer Electronics (66%)

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Biggest Online Retailers in Slovenian Electronics eCommerce

The largest eCommerce retailer in the Slovenian Electronics eCommerce Market is mimovrste.com, with an online revenue of US$28m in 2024. Its revenue changed by <0% in 2024. Following in second place is bigbang.si, followed by mercator.si in third place.

# 1
mimovrste.commimovrste.com
Biggest Category

Electronics

Biggest Country

Slovenia

Growth 24/25

5-10%

Revenue

US$28m

# 2
Biggest Category

Biggest Country

Growth 24/25

Revenue

# 3
mercator.simercator.si
Biggest Category

Biggest Country

Growth 24/25

Revenue

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Slovenian Electronics eCommerce Penetration: Online Market Share

The Slovenian Electronics eCommerce Market reached an online share of 45-50% in 2024. This eCommerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 50-55% in 2025.

Online Share

45-50%
2024

Online Share Forecast

50-55%
2025

Online Share/eCommerce Market Share

2022
2023
45-50%
2024
50-55%
2025
2026

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Slovenian Electronics eCommerce: Conversion Funnel KPIs

In 2024, the add-to-cart rate for the Slovenian Electronics eCommerce Market was 8.0-8.5%, while the cart abandonment rate was 71.0-71.5%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.

8.0-8.5%2024
71.0-71.5%
2024

Conversion Rate

2024

Discount Rate

2024

Return Rate

2024

Averager Order Value

2024

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