Electronics Industry in Brazil
eCommerce Revenue
Growth
Growth Forecast
Average Order Value
Unlock All eCommerce Market Data
Gain access to all eCommerce market data for your market research and industry analysis.
Jump to section
Brazilian Electronics eCommerce: Market Size & Growth
eCommerce Revenue by Year & Annual Growth Rate
The Brazilian Electronics eCommerce Market generated an eCommerce revenue of US$14,878m in 2024, reflecting an eCommerce growth rate of 5-10% compared to the previous year. Projections for 2025 see the eCommerce market trending toward a change of 5-10%.
Annual Revenue
Annual Growth Forecast
eCommerce Market Size by Annual Revenue (in Million US$)
Unlock Annual Market Development Trends
Access the full data on market development including precise forecasts.
Monthly eCommerce Revenue & Growth
Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Brazilian Electronics eCommerce Market, monthly revenues in April of 2025 were US$1,196m. This represents a change of 0-5% from the previous month.
Revenue Current Month
Growth from Previous Month
Monthly Revenue (in Million US$)
Get Monthly Revenue Data with Seasonal Insights
Identify seasonal patterns with ease – powered by fresh, updated traffic data every month.
Brazilian Electronics eCommerce: Product Categories
In the Brazilian Electronics eCommerce Market, Consumer Electronics is the largest category, contributing 75% to the markets's total revenue. Among all eCommerce product categories, it holds the leading position in terms of revenue share and consumer demand.
Revenue Breakdown by Category
Consumer Electronics (75%)
Get the Complete Category Split
Biggest Online Retailers in Brazilian Electronics eCommerce
The largest eCommerce retailer in the Brazilian Electronics eCommerce Market is apple.com, with an online revenue of US$1,365m in 2024. Its revenue changed by 5-10% in 2024. Following in second place is amazon.com.br, followed by magazineluiza.com.br in third place.
Explore the Entire Retail Landscape
- Unlock the full ranking of top eCommerce retailers in the market
- Access comprehensive, filterable rankings tailored to this specific market
- Refine results with a wide range of filters for a sharper market view
| Position | Store | Biggest Category | Biggest Country | Growth 24/25 | Revenue |
|---|---|---|---|---|---|
| 1. | Electronics | United States | 0-5% | US$1,365m |
Explore the Entire Retail Landscape
- Unlock the full ranking of top eCommerce retailers in the market
- Access comprehensive, filterable rankings tailored to this specific market
- Refine results with a wide range of filters for a sharper market view
Brazilian Electronics eCommerce: Conversion Funnel KPIs
In 2024, the add-to-cart rate for the Brazilian Electronics eCommerce Market was 6.5-7.0%, while the cart abandonment rate was 75.5-76.0%,. The eCommerce shopping statistics of consumers buying are used to benchmark performance for eCommerce retailers in the market.
Conversion Rate
2024Discount Rate
2024Return Rate
2024Averager Order Value
2024Unlock Full Transaction Data Across the Markets
Get full access to detailed transaction data in this market and beyond – not just ranges, but exact figures for deeper analysis and smarter decisions.
Ready To Get Started?
Find your perfect solution and let ECDB empower your eCommerce success.