E-Commerce Industry in Peru
E-Commerce Revenue
US$6,581m
2025Growth
15-20%
2025Growth Forecast
15-20%
25/26Average Order Value
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Peruvian E-Commerce: Market Size & Growth
E-Commerce Revenue by Year & Annual Growth Rate
The Peruvian E-Commerce Market generated an e-commerce revenue of US$6,581m in 2025, reflecting an e-commerce growth rate of 15-20% compared to the previous year. Projections for 2026 see the e-commerce market trending toward a change of 15-20%.
Annual Revenue
US$6,581m
2025Annual Growth Forecast
15-20%
25/26E-Commerce Market Size by Annual Revenue (in Million US$)
2023
2024
6,5812025
2026
2027
Monthly E-Commerce Revenue & Growth
Online sales are subject to changes throughout a year that are determined by broader consumer habits, cultural preferences, and the general state of the economy. In the Peruvian E-Commerce Market, monthly revenues in June of 2026 were US$573m. This represents a change of <0% from the previous month.
Revenue Current Month
US$573m
06/26Growth from Previous Month
<0%
05/26-06/26Monthly Revenue (in Million US$)
02/2026
03/2026
04/2026
05/2026
57306/2026
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Peruvian E-Commerce: Product Categories
In the Peruvian E-Commerce Market, Electronics is the largest category, contributing 24% to the market's total revenue. Among all e-commerce product categories, it holds the leading position in terms of revenue share and consumer demand.
Revenue Breakdown by Category
2025
Electronics (24%)
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Biggest Online Retailers in Peruvian E-Commerce
The largest e-commerce retailer in the Peruvian E-Commerce Market is Temu, with an online revenue of US$92,514m in 2025. Its revenue changed by 70-75% in 2025. Following in second place is Falabella, followed by Mercado Libre in third place.
# 1
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| Position | Retailer | Biggest Category | Biggest Country | Growth 24/25 | Revenue 2025 (GMV) |
|---|---|---|---|---|---|
| 1. | Fashion | United States | 70-75% | US$92,514m | |
| 2. | |||||
| 3. |
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Note: This ranking is based on GMV. Click here to learn more about our methodology and the drilldown available at ECDB.
Peruvian E-Commerce Penetration: Online Market Share
The Peruvian E-Commerce Market reached an online share of 5-10% in 2025. This e-commerce market share measures what percentage of revenues are generated through online channels. The online share is expected to reach 5-10% in 2026.
Online Share
5-10%
2024 Online Share Forecast
5-10%
2026Online Share/E-Commerce Market Share
2023
2024
5-10%2025
5-10%2026
2027
Peruvian E-Commerce: Conversion Funnel KPIs
In 2025, the add-to-cart rate for the Peruvian E-Commerce Market was 9.0-9.5%, while the cart abandonment rate was 81.5-82.0%. The e-commerce shopping statistics of consumers buying are used to benchmark performance for e-commerce retailers in the market.
9.0-9.5% 2025
Conversion Rate
2025Discount Rate
2025Return Rate
2025Averager Order Value
2025More Markets
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